Workaholic Brewing Co.
Workaholics was inspired by my passion for design, work ethic, and the one true love of all designers, beer. The brand name itself is a play on being an alcoholic, but with a positive twist. “Workaholic” represents three components that I believe lead to a successful designer. The first, having a high concept. The Second, pulling all nighters. Finally, sweet success. The display was an interactive piece. I built a bar and allowed viewers to write a message during the “SPOT 2016” mentorship showcase.
When everything said and done and the winners of the show were announced, I ended up winning the Lure Fresh Eye Award and SPOT 2016 Best in Show!! For info on this program visit here: https://orlando.aiga.org/mentorship/